Snapchat revolutionised the way people share what they are up to. With a few taps you can send a time limited image to all your friends with basically no effort at all. But now they are introducing a new way to send money to your friends, initially launching for US snapchatters only, press the $ sign followed by the cash amount you want to send a friend in chat and you can transfer the money through their partnership with Square.
The mobile money scene is about to explode as lots of players are trying to jump on board, nobody has quite yet managed to dominate but will Snapchats approach with Snapcash get their very impressive number of users snapping their cash between each other? We will find out in the coming months but it’s a good move by Snapchat and one I am interested to see where it goes.